DALLAS, Texas, August 17, 2016 – EnTouch, the market leader of facility asset and energy intelligence, announced today the appointment of Samantha Foley as Chief Marketing Officer.
Foley will be based in Dallas, Texas, and responsible for driving EnTouch’s brand marketing, product positioning, communications and lead generation efforts. She joins the EnTouch executive team with over 11 years of experience in business-to-business marketing for enterprise software.
Prior to joining EnTouch, Foley held the position of Vice President of Marketing at Allegro Development, a Dallas headquartered, commodity trading and risk management solution provider. During her tenure at Allegro she had oversight of a global team responsible for the execution of all marketing activities including product launch initiatives, acquisition brand integration, lead generation, sales enablement, campaigns, events, and press and analysts’ relations.
“At EnTouch we are leading a massive shift in how restaurants and retail chains leverage the internet of things (IoT) and technology for managing operations,” said EnTouch CEO Greg Fasullo. “This type of business transformation requires a visionary marketer. Samantha’s skills and expertise in marketing, coupled with her background in technology, will help elevate the brand to increase market share and grow the business.”
Foley holds a bachelor’s degree in Journalism with concentration in Public Relations from Northwestern State University and an Executive MBA from Texas Woman’s University.
EnTouch is a technology company that leverages facility asset and energy intelligence solutions to accurately assess and control energy consumption and expenditure. The company’s award winning EnTouch 360™ platform provides a dedicated team of energy experts who utilize leading-edge software, best-in-class hardware and predictive or “targeted” analytics to improve operational efficiencies, significantly reduce energy consumption and maximize energy savings. Nationally recognized for its ongoing commitment to sustainability and innovative internet of things (IoT) approach, EnTouch supports over 4000 locations in diverse industries including retail, restaurant, grocery, commercial real estate, healthcare and hospitality.
For further information, please contact Samantha Foley at email@example.com or 214.263.3547.